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Neiman Marcus

Mother's Day Jewelry Mailer

Concept and Design

Art Direction


For this Mother's Day mailer we wanted to highlight all the wonderful things Moms have done for us through the years and pair a small sampling of these with a special item from our Precious Jewelry Salon.


Anita Calero was the photographer and we shot the jewelry on bolts of cashmere in different colors. This gave the images a warm and luxurious feel.

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